Through targeted marketing that helps you get found online and stand out as the trusted choice in your area.
You’re great at what you do. You protect people, uncover the truth, and solve problems most others can’t.
But when it comes to new clients, most companies rely on the same cycle: referrals, word of mouth, and manual outreach.
And even when they try marketing, it often feels the same:
It works for a while, but the moment you pause, take a vacation, slow down, or focus on serving existing clients , everything grinds to a halt.
The leads stop, the phone goes quiet, and your competitors step in to take the work that could have been yours.
Here’s the reality nobody in this industry wants to admit:
Delivering results, building reputation, and doing great work matter. But none of that helps if the right clients can’t find and trust you online.
The companies that consistently attract bigger cases and contracts have made the shift:
This isn’t theory, it’s the difference between constantly worrying about where the next client will come from… and having a steady flow of inquiries you can rely on.
And it comes down to four things: being discoverable, attracting the right clients, showing your expertise, and creating consistency.
So what’s the difference between companies stuck living on referrals… and those consistently landing bigger contracts?
It comes down to a simple framework:
If clients can’t find you online, they’ll find someone else.
Most people start with Google, search for “private investigator near me” or “security company in [city],” and pick from the first names they see. They don’t scroll far. They don’t compare every option.
If you’re not visible at that moment, your competitors might get the call, even if you’re more qualified.
Discoverability ensures you show up when someone is searching for your services.
When your marketing isn’t targeted, you end up competing for the wrong jobs, low-budget inquiries, time-wasters, or people who never intended to hire you in the first place.
But when your online presence is clear and positioned with authority, something shifts. The people reaching out already understand who you are, what you offer, and why you’re the right choice.
Instead of chasing, comparing, and justifying, you’re speaking directly to the clients who value your expertise, the ones who are ready to move forward.
Clients are naturally skeptical. Before they pick up the phone, they’re asking themselves, Can I trust these guys? Are they really the right choice for my situation?
That’s why building confidence in your expertise is critical. It’s not just about saying you’re good, it’s about showing proof. Case studies, testimonials, professional branding, clear messaging, these things eliminate doubt before the first conversation.
And the more objections you remove upfront, the easier it is to win the client.
This is where everything comes together.
When you’re discoverable, attracting the right clients, and have built confidence in your expertise, you create momentum.
By leveraging both paid search (Google Ads) and organic search (Local SEO), we make sure you show up where clients are already looking.
Private Security Company in London
Security for High-Profile Clients & Organizations
Brand Positioning, Google Ads, Website Design & WordPress Development
Firearms, Tactics & Executive Protection Training
Copywriting, Website Design & WordPress Development
Private Investigation Agency in South Florida
Copywriting, Local SEO, Website Design & WordPress Development
Non-Profit Organization Fighting Human Trafficking
Copywriting, Brand Strategy, Website Design & WordPress Development
Private Security Company in Michigan
Copywriting, Website Redesign & WordPress Development
Podcast on Private Investigation
E-commerce Setup, Merch Strategy & Shopify Development
You don’t need a complicated marketing strategy. You need a clear approach that makes your business easy to find and easy to trust.
That’s why I focus on three essentials:
I create websites specifically for private investigation and security companies designed to build trust, rank on Google, and convert visitors into calls.
No broad targeting. No wasted spend. I run tightly focused campaigns around high buying-intent keywords, so you reach people who are more likely to hire. Each ad leads to a landing page built to match their intent and make it easy to call.
Without SEO, your website won’t attract the visitors it needs to convert into paying clients. With it, you gain more visibility, more credibility, and more calls.
I optimize your Google Business Profile, build local service pages, and handle citations so you show up when people are actively searching in your area.
When your website, Google Ads, and local SEO are aligned, getting new clients no longer feels uncertain. You finally have a reliable way to attract business without living on referrals or chasing every lead.
Pegasus Ops is a London-based private security firm trusted by high-profile clients and organizations worldwide.
Alongside their work, the founder also launched The Artemis Initiative, a nonprofit combating human trafficking.
Originally, both were presented on the same website, leading to unclear messaging and confusion about Pegasus Ops’ core security services.
Their website attempted to promote both security services and non-profit efforts under one roof. This mix left potential clients confused about what Pegasus Ops really offered.
I redesigned their website on WordPress, separating the nonprofit work and focusing the brand on private security services.
The redesign gave them a professional foundation that supported their growth, contributing to a 7-figure year.
McKinnon Investigative Group is a trusted private investigations firm in South Florida.
Their reputation offline was strong, but their old website wasn’t bringing in new clients.
With a redesign and SEO-focused rebuild, they quickly began showing up on Google and generating inquiries online.
McKinnon Investigative Group already had a strong reputation in South Florida, but their old website wasn’t helping new clients find them online. They needed to:
To give McKinnon Investigative Group a stronger digital presence, we focused on rebuilding their foundation:
Within weeks, McKinnon Investigative Group saw measurable growth from their new website and SEO foundation:
I work closely with only a handful of clients each year, personally handling every detail and keeping pricing simple and transparent. By limiting the number of projects I take on, I can give your business the time, focus, and care it deserves.
You don’t need a massive upfront budget or a full-time marketing hire. My pricing is built to be predictable with no surprises or hidden fees.
That means your site can start generating clients right away while you spread out the cost.
Here’s what you get:
Start with your website foundation, then add SEO or Ads when you’re ready to scale.
The website package is $180/month on a 24-month plan. I start building your site right away, and you’ll see it take shape from the very first month.
Most projects are fully designed and launched within 4–6 weeks. The payments are simply spread across 24 months to keep things predictable and affordable.
When the 24 months are up, you’ll have two options:
• Continue with me at a reduced monthly rate to keep hosting, maintenance, and updates
• Or refresh your site with a brand-new design at the same monthly rate
You’ll always know exactly what you’re paying: $180/month for your full site and ongoing support. No big upfront fees. No surprises.
And if you’re not happy within 30 days, you’ll get a full refund — no questions asked. It’s that simple.
For websites, the $180/month plan is based on a 24-month payment schedule where all work is done upfront, and you spread out the cost over time.
For SEO and Ads, everything is month-to-month. No long-term lock-ins.
Websites start at $180/month. SEO is $500/month, and Google Ads management is $300/month (plus ad spend). You can start with just a website and add SEO or Ads when you’re ready to scale.
That depends on your area and competition. I recommend a minimum of $1,000/month in ad spend for Google Ads to be effective, but the exact number depends on your goals and location.
The key is focusing only on high-intent searches, so every dollar goes further.
If your current site is working well for you, we can focus on Google Ads and SEO. But in many cases, sites may look professional yet don’t do a great job of turning visitors into calls.
That’s why many of my clients choose to refresh their website first so they’re confident that any traffic from Ads or SEO will actually turn into inquiries.
That’s exactly the point. I handle the heavy lifting; design, ads, SEO, updates.
You don’t need to learn marketing or manage freelancers. You stay focused on your clients while I make sure the leads keep coming in.
Not much. I’ll need some input at the start (like your services, locations, testimonials, photos), but after that, I handle the tech and execution. You stay focused on running your business.
Google Ads: usually within the first few weeks.
SEO: generally 3–6 months for momentum, with growth compounding over time.
Website: completed in 4–6 weeks, giving you a professional online foundation that’s ready to start bringing in calls once traffic starts coming in.
No marketing provider can honestly guarantee results. What I can guarantee is a professional website, properly set up Ads, and SEO best practices all tailored to your industry.
These are the same foundations that have worked for other investigation and security companies I’ve helped.
